What we are trying to do is build upon cultural programming in arts and education in Las Cruces.
As KRWG-FM’s Operations Manager and the host of KRWG-TV’s “Fronteras-A Changing America,” Robert has a strong passion for radio and music which shows through his past 11 years in broadcast radio and through the Las Cruces Mariachi Conservatory. He has breathed new life in to a long-served tradition in our community, the Las Cruces International Mariachi Conference where he serves as executive director.
N A M E
A B O U T M E
Born and raised in Las Cruces, Rob started playing mariachi in 2002 at Vista Middle School. He’s currently in his 12th year in radio and is the full-time operations manager at KRWG – Public Radio.
O R G A N I Z A T I O N S
New Mexico Advocates for the Arts (started in 2014 to support and run the Las Cruces International Mariachi Conference.)
W H A T
Rob is currently trying to raise $2,000 for the non-profit group.
W H E R E
facebook.com/lcimc You’ll find a link to Rob’s fundraising effort.
W H Y
“What we are trying to do is build upon cultural programming in arts and education in Las Cruces. So right now we have two youth mariachi programs and we need money for musical instruments, furniture and to expand the program through scholarships.”
N E E D E D
Volunteers are always welcome, Rob said, noting the group has up to 20 committees when their prepping for the annual mariachi conference. Call 575-680-3123 for more information on helping.